Nissan
Technology: Augmented Reality, Artificial Intelligence, Mobile and Web App Development
The Nissan Certified Pre-Owned conference in Dubai was a significant event. To showcase a unique sales tool and gather valuable feedback, we created two iPad applications.
Smart Studio
The photo editing software allow visitors to take a picture of a car on display using an iPad camera. By utilizing the latest Artificial Intelligence (AI), the application removed the background of the car in the photo, leaving just the car’s cutout. The user could then choose from different backgrounds to merge with the car, resulting in a seamless transformation of the car into various scenarios. Furthermore, the user had the option to create a simple cut-out of the car on a white background with the company logo.
These photos were perfect for the website to advertise and sell pre-owned certified cars online without the need for a full-fledged photo studio and designers.
Visitor Survey
The second application was an interactive survey that was set up on several iPads, and the results were displayed in real-time on a larger screen. The survey consisted of multiple questions designed to gather feedback on various aspects of the conference. This gave the event organizers an effective and captivating means to collect feedback from attendees, enabling them to analyze.
In conclusion, the two iPad apps developed for the Nissan Certified Pre-Owned conference in Dubai showcased the development team’s ingenuity and innovation, and added value to the event experience.
