Virtual Reality
Custom virtual reality applications for events and showrooms, from walk-throughs of places that cannot be brought along to live VR shows on stage.
Virtual reality for events and showrooms
Virtual reality (VR) places a person inside a 3D world through a headset. They can look around, move and use their hands to interact with what they see. It suits places and products that cannot be brought to an event, such as a building that is not built yet, a factory, or a journey to another city.
We build custom VR applications in Dubai, from the 3D environment to the interaction.
VR as a live show
A headset is usually an experience for one person. For Autodesk University in Dubai, we turned it into a performance for the whole audience. An artist on stage built a virtual city from 3D wireframe models in real time, and a large LED wall showed the audience what the performer saw in virtual reality.
Hands in place of controllers
With hand tracking, visitors use their own hands in the virtual world. Nobody has to learn buttons first, which matters when each guest only has a few minutes.
Where VR works well
- Showrooms and sales centres: a walk through a property or a product before it exists.
- Events and stage shows: the view from the headset shown live on a big screen for everyone.
- Training and education: practising a task in a safe environment.
Frequently asked questions
What is virtual reality good for at an event?
For places and products that cannot be brought along, such as a building that is not built yet, a factory, or a journey to another city. Visitors look around and move inside a 3D world through a headset.
Can an audience watch a VR experience?
Yes. For Autodesk University in Dubai, an artist built a virtual city on stage while a large LED wall showed the audience what the performer saw in the headset.
Do visitors need controllers?
Not always. With hand tracking, visitors use their own hands in the virtual world, so nobody has to learn buttons first.
How early should we get in touch?
That depends on the project. For many formats we do not start from scratch. We build on a proven framework and adapt it to your design and content, which saves time. A completely new development needs longer for design, development and testing. Contact us as early as you can, and we will tell you what is realistic for your date.
Is your team on site at the event?
Yes. We set up and test the installation and support it on site, in the UAE and abroad.
More in Virtual Reality
Thinking about VR for your event?
Tell us about your event and audience. We will suggest what fits and send you a proposal.