Technology: Touch Technology
Eventy Media was holding the 1st Middle East Achondroplasia Scientific Summit in Dubai. Achondroplasia is a genetic disorder whose primary feature is dwarfism. Attendees from the Middle East and Africa participated in the event.
The challenge was to create awareness of Achondroplasia. An interactive installation for visitors to feel the struggle of dwarfism was the solution. We have developed a touchscreen application where visitors had to drag and drop a glass of water on the dwarf. To make the activation more engaging, we have used a 2-meter height touchscreen. The challenge began when visitors started the game and the glass moved up to the top of the screen, which was then difficult to reach. The installation had a great impact and got attention at the event.