---
title: "Augmented Reality Art Gallery for the Nissan Altima | ECHT ME"
url: https://echt.me/projects/web-augmented-reality-art-gallery-nissan
description: "Experience the Nissan Altima like never before at Jeddah's Defy Ordinary event with interactive AR art showcasing its Japanese roots. No app needed!"
---

# Augmented Reality Art Gallery for the Nissan Altima

Client

Nissan

Technology

[Augmented Reality](https://echt.me/services/augmented-reality), Mobile & Web App, [Contactless Technology](https://echt.me/services/contactless-technology)

Location

Jeddah, KSA

[Video: Augmented Reality Art Gallery for the Nissan Altima - project video](https://www.youtube.com/watch?v=k5zw6FMnouc)

overview

Nissan Saudi Arabia was in search of a creative and innovative way to promote the newly launched Nissan Altima at the Defy Ordinary event in Jeddah (KSA). We conceptualized seven art pieces, each incorporating elements related to both the Nissan brand and its Japanese origins, where the car is manufactured. These artworks were displayed in an art gallery at the event.

A key component of our promotion strategy was the development of a web-based Augmented Reality (AR) application. This application facilitated an immersive and interactive experience by bringing the art to life, using the visitor’s phone camera directly within their mobile browser.

To start the experience, visitors simply scanned a QR code or visited the web link to open the AR camera, without the need to download or install any applications.

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Contact

## Want something like this for _your event?_

Tell us about your event. We can adapt what we built here to your brand or create something new, and send you a proposal.

[info@echt.me](mailto:info@echt.me) [+971 4 379 5004](tel:+97143795004) [WhatsApp](https://wa.me/+97143795004)