---
title: "GITEX – Interactive Table – RTA Dubai | ECHT ME"
url: https://echt.me/projects/rta-gitex-interactive-table
description: "Experience the future of smart services with RTA's interactive RFID table by ECHT at Gitex, the premier tech event in MENA & South Asia."
---

# GITEX – Interactive Table

Client

RTA Dubai

Technology

[RFID Technology](https://echt.me/services/rfid-technology)

Location

Dubai, UAE

[Video: GITEX – Interactive Table - project video](https://www.youtube.com/watch?v=4MNCVwmiiy4)

overview

GITEX Technology Week in Dubai is one of the largest technology events in the world. For its 39th edition, Dubai's Roads and Transport Authority (RTA) wanted an interactive stand element to demonstrate its latest smart services and technologies.

## The solution

ECHT developed an interactive table that combines RFID technology with 3D-printed objects. Each object represents one of RTA's services, such as taxis, the metro and smart gates. When a visitor places an object on the hotspot, the RFID reader recognises it instantly and the matching content appears on the large screen above the table.

## Why RFID and physical objects

- Intuitive: pick up an object, put it down, and the content appears, with no menus and no instructions needed
- Tangible: the 3D-printed models turn RTA's services into something visitors can hold, not just read about
- Social: the large screen lets a whole group follow along while one person explores
- Robust: RFID is reliable and keeps working through a full, busy exhibition week

## The result

The table became a natural gathering point on RTA's stand, where visitors, VIPs and staff explored the authority's smart services hands-on. The same concept is now available as our [Interactive RFID Table](https://echt.me/products/interactive-rfid-table).

Related projects

## More in _RFID_

[All projects](https://echt.me/projects)

[RFID Interactive RFID with Transparent Touchscreen Kalba City Municipality · Sharjah, UAE](https://echt.me/projects/difsc-interactive-rfid-with-transparent-screen)

[RFID Interactive RFID Table – AI Summit Innovation Event, Dubai Talabat · Dubai, UAE](https://echt.me/projects/talabat-interactive-rfid-table-ai-summit)

[RFID The Lost Chambers Aquarium – Interactive Museum Guide Atlantis – The Palm · Dubai, UAE](https://echt.me/projects/atlantis-interactive-museum-guide)

[Artificial Intelligence RFID Access Gates and AI Art Creator & Gallery YPO · Dubai, UAE](https://echt.me/projects/rfid-access-gates-and-ai-art-creator-and-gallery)

Contact

## Planning an _event or campaign?_

Tell us about it and we’ll help you find the right interactive experience for your audience.

[info@echt.me](mailto:info@echt.me) [+971 4 379 5004](tel:+97143795004) [WhatsApp](https://wa.me/+97143795004)